{"id":14920,"date":"2025-11-11T21:08:16","date_gmt":"2025-11-11T20:08:16","guid":{"rendered":"https:\/\/scootertime.ch\/?p=14920"},"modified":"2025-11-14T13:49:11","modified_gmt":"2025-11-14T12:49:11","slug":"eicma-2025-a-ete-une-edition-record","status":"publish","type":"post","link":"https:\/\/scootertime.ch\/fr\/eicma-2025-a-ete-une-edition-record\/","title":{"rendered":"EICMA 2025 A \u00c9T\u00c9 UNE \u00c9DITION RECORD"},"content":{"rendered":"\n

PLUS DE 600 000 PERSONNES AU 82E SALON INTERNATIONAL DU DEUX-ROUES – CROISSANCE DES OP\u00c9RATEURS INTERNATIONAUX, DU PUBLIC, DES M\u00c9DIAS, DES PAYS REPR\u00c9SENT\u00c9S – SUCC\u00c8S DE L’ESPACE Y.U.M. D\u00c9DI\u00c9 \u00c0 LA MOBILIT\u00c9 URBAINE –<\/h4>\n\n\n\n
\"GIO_7785\"
(Courtesy of EICMA)<\/figcaption><\/figure>\n\n\n\n

Milan, 10 novembre 2025<\/em> – Le rideau est tomb\u00e9 sur la 82e \u00e9dition de l’EICMA – Exposition internationale des v\u00e9hicules \u00e0 deux roues, et cette ann\u00e9e encore, le bilan est record. Pendant six jours, un total de plus de 600 000 participants, dont le public, les professionnels, les op\u00e9rateurs du secteur et les m\u00e9dias, ont d\u00e9cr\u00e9t\u00e9 le succ\u00e8s d’une \u00e9dition qui a su allier spectacle, opportunit\u00e9s d’affaires et passion, la confirmant comme une r\u00e9f\u00e9rence mondiale pour l’industrie, les motocyclistes et la culture de la moto.<\/p>\n\n\n\n

Avec plus de 730 exposants de 50 pays et plus de 2 000 marques repr\u00e9sent\u00e9es, l’EICMA 2025<\/strong> consolide la croissance enregistr\u00e9e ces derni\u00e8res ann\u00e9es et r\u00e9affirme sa dimension internationale. La preuve de la force de l’\u00e9v\u00e9nement d’exposition r\u00e9side dans les chiffres : de l’\u00e9dition post-Covid de 2021 \u00e0 aujourd’hui, les visiteurs, les exposants et la surface occup\u00e9e ont litt\u00e9ralement doubl\u00e9.<\/p>\n\n\n\n

\n
\"GIO_7789\"<\/figure>\n\n\n\n
\"GIO_7732\"<\/figure>\n\n\n\n
\"GIO_7730\"<\/figure>\n\n\n\n
\"GIO_7623\"<\/figure>\n\n\n\n
\"GIO_7669\"<\/figure>\n\n\n\n
\"GIO_7791\"<\/figure>\n\n\n\n
\"GIO_7608\"<\/figure>\n\n\n\n
\"GIO_7605\"<\/figure>\n\n\n\n
\"GIO_7582\"<\/figure>\n\n\n\n
\"GIO_7579\"<\/figure>\n\n\n\n
\"GIO_7569\"<\/figure>\n\n\n\n
\"GIO_7562\"<\/figure>\n
(Courtesy of EICMA)<\/em><\/figcaption><\/figure>\n\n\n\n

Grand succ\u00e8s \u00e9galement pour l’espace Y.U.M. – Your Urban Mobility,<\/strong> o\u00f9 des milliers de visiteurs ont pu essayer gratuitement plus de 40 v\u00e9hicules dont des scooters, des cyclomoteurs et des quadricycles \u00e9lectriques et endothermiques. Une zone de 4 000 m\u00e8tres carr\u00e9s qui a confirm\u00e9 la capacit\u00e9 de l’EICMA \u00e0 interpr\u00e9ter les nouvelles tendances en mati\u00e8re de mobilit\u00e9 urbaine.<\/p>\n\n\n\n

\n
\"GIO_7458\"<\/figure>\n\n\n\n
\"GIO_7539\"<\/figure>\n\n\n\n
\"GIO_7518\"<\/figure>\n\n\n\n
\"GIO_7499\"<\/figure>\n\n\n\n
\"GIO_7493\"<\/figure>\n\n\n\n
\"GIO_7475\"<\/figure>\n\n\n\n
\"GIO_7474\"<\/figure>\n\n\n\n
\"GIO_7469\"<\/figure>\n\n\n\n
\"GIO_7466\"<\/figure>\n\n\n\n
\"GIO_746\"<\/figure>\n\n\n\n
\"GIO_3296\"<\/figure>\n\n\n\n
\"GIO_3293\"<\/figure>\n
(Courtesy of EICMA)<\/em><\/figcaption><\/figure>\n\n\n\n

Parmi les contenus les plus attrayants de cette \u00e9dition,<\/strong> le 20e anniversaire de MotoLive, l’ar\u00e8ne ext\u00e9rieure de plus de 60 000 m\u00e8tres carr\u00e9s, la plus grande jamais organis\u00e9e.<\/p>\n\n\n\n

Le chiffre de 2025 pour les op\u00e9rateurs B2B est \u00e9galement significatif : plus de 43 000 professionnels de 167 nations, profil\u00e9s et accr\u00e9dit\u00e9s avec des normes de qualit\u00e9 plus \u00e9lev\u00e9es que par le pass\u00e9, ont anim\u00e9 les pavillons pendant les journ\u00e9es r\u00e9serv\u00e9es au secteur, g\u00e9n\u00e9rant de nouvelles opportunit\u00e9s de r\u00e9seautage et d’affaires. Particuli\u00e8rement significative dans cette sph\u00e8re a \u00e9t\u00e9 l’augmentation des op\u00e9rateurs \u00e9trangers, qui a marqu\u00e9 un solide +28% par rapport \u00e0 2024. Sur le plan de la communication, les chiffres de fr\u00e9quentation ont d\u00e9pass\u00e9 les 8 200 personnes en provenance de 67 pays.<\/p>\n\n\n\n

Un grand retour sur le plan de mobilit\u00e9 extraordinaire mis en \u0153uvre par l’EICMA avec ATM, la municipalit\u00e9 de Milan et Trenord. Gr\u00e2ce \u00e0 l’adh\u00e9sion intelligente du public et \u00e0 son comportement, plus de 15 000 places de parking gratuites dans la ville, des connexions am\u00e9lior\u00e9es et des concessions de train ont assur\u00e9 une exp\u00e9rience et un acc\u00e8s des visiteurs plus fluides, plus durables et plus ordonn\u00e9s que par le pass\u00e9, malgr\u00e9 le grand impact de l’EICMA sur l’aire m\u00e9tropolitaine milanaise, contribuant au succ\u00e8s et aux chiffres records de cette \u00e9dition.<\/p>\n\n\n\n

\"GIO_6401\"
(Credit: EICMA)<\/figcaption><\/figure>\n\n\n\n

Le rendez-vous pour l’ann\u00e9e prochaine est d\u00e9j\u00e0 fix\u00e9 : 3-8 novembre, Fiera Milano Rho.<\/p>\n","protected":false},"excerpt":{"rendered":"

PLUS DE 600 000 PERSONNES AU 82E SALON INTERNATIONAL DU DEUX-ROUES –\u2026<\/p>\n","protected":false},"author":1,"featured_media":14915,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"class_list":["post-14920","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-fr"],"yoast_head":"\nEICMA 2025 A \u00c9T\u00c9 UNE \u00c9DITION RECORD - Scootertime<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scootertime.ch\/fr\/eicma-2025-a-ete-une-edition-record\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EICMA 2025 A \u00c9T\u00c9 UNE \u00c9DITION RECORD - Scootertime\" \/>\n<meta property=\"og:description\" content=\"PLUS DE 600 000 PERSONNES AU 82E SALON INTERNATIONAL DU DEUX-ROUES –\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/scootertime.ch\/fr\/eicma-2025-a-ete-une-edition-record\/\" \/>\n<meta property=\"og:site_name\" content=\"Scootertime\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-11T20:08:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-14T12:49:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/scootertime.ch\/wp-content\/uploads\/2025\/11\/gio-8585.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Red. 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