{"id":7907,"date":"2022-08-24T10:07:09","date_gmt":"2022-08-24T10:07:09","guid":{"rendered":"http:\/\/scootertime.ch\/?p=7907"},"modified":"2022-08-25T12:05:00","modified_gmt":"2022-08-25T12:05:00","slug":"freidig-moto-active-sappelle-desormais-motoactive-gmbh","status":"publish","type":"post","link":"https:\/\/scootertime.ch\/fr\/freidig-moto-active-sappelle-desormais-motoactive-gmbh\/","title":{"rendered":"Freidig Moto-Active s\u2019appelle d\u00e9sormais motoactive gmbh"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\"> DEPUIS SA REPRISE PAR HOSTETTLER GROUP EN 2019, CETTE ENTREPRISE ACTIVE DANS LE COMMERCE DE GROS A \u00c9VOLU\u00c9 : SOUS LA DIRECTION G\u00c9N\u00c9RALE DE HANS FELDER, MOTOACTIVE GMBH SE PR\u00c9SENTE SUR LE MARCH\u00c9 AVEC UN PORTEFOLIO DE PRODUITS ENCORE PLUS ATTRACTIFS &#8211; <\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/scootertime.ch\/wp-content\/uploads\/2022\/08\/motoactive-gmbh_Headquarters_0922.jpg\" alt=\"motoactive-gmbh_Headquarters_0922\" class=\"wp-image-7911\" srcset=\"https:\/\/scootertime.ch\/wp-content\/uploads\/2022\/08\/motoactive-gmbh_Headquarters_0922.jpg 600w, https:\/\/scootertime.ch\/wp-content\/uploads\/2022\/08\/motoactive-gmbh_Headquarters_0922-300x200.jpg 300w, https:\/\/scootertime.ch\/wp-content\/uploads\/2022\/08\/motoactive-gmbh_Headquarters_0922-435x290.jpg 435w, https:\/\/scootertime.ch\/wp-content\/uploads\/2022\/08\/motoactive-gmbh_Headquarters_0922-150x100.jpg 150w, https:\/\/scootertime.ch\/wp-content\/uploads\/2022\/08\/motoactive-gmbh_Headquarters_0922-370x247.jpg 370w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption><em>Le si\u00e8ge de motoactive gmbh \u00e0 Sumiswald (BE)<\/em><\/figcaption><\/figure>\n\n\n\n<p>Freidig Moto-Active GmbH, un des principaux fournisseurs du commerce sp\u00e9cialis\u00e9 de la moto en Suisse, changera de raison sociale et r\u00e9pondra d\u00e9sormais \u00e0 l&rsquo;appellation motoactive gmbh \u00e0 partir du 1<sup>er<\/sup> septembre 2022.<\/p>\n<p><strong>L&rsquo;histoire d\u00e9bute le 1<sup>er<\/sup> janvier 2019, lorsque hostettler group<\/strong> acquiert la soci\u00e9t\u00e9 Freidig Moto-Active GmbH. Sise \u00e0 Sumiswald (BE), cette soci\u00e9t\u00e9 assure depuis 2001 le commerce de gros de v\u00eatements et d\u2019accessoires de moto ainsi que de pi\u00e8ces d\u00e9tach\u00e9es \u00e0 l\u2019intention des distributeurs sp\u00e9cialis\u00e9s en Suisse. Apr\u00e8s le d\u00e9part de Heinz et Eveline Freidig en novembre 2020, la direction g\u00e9n\u00e9rale a \u00e9t\u00e9 confi\u00e9e \u00e0 leur ancien responsable des ventes, Hans Felder.<\/p>\n<p><strong>Nouvelle raison sociale<\/strong><\/p>\n<p>La nouvelle raison sociale motoactive gmbh a \u00e9t\u00e9 d\u00e9lib\u00e9r\u00e9ment d\u00e9riv\u00e9e du nom de l\u2019entreprise fondatrice pour clairement s&rsquo;inscrire dans la continuit\u00e9, mais s\u2019\u00e9crira d\u00e9sormais en minuscules afin de souligner son appartenance \u00e0 hostettler group, dont la raison sociale de la plupart des entreprises est \u00e9galement \u00e9crite en lettres minuscules. Dans le sillage de ce changement, l\u2019adresse Internet www.freidigmotoactive.ch deviendra www.motoactive.ch et les adresses \u00e9lectroniques se termineront d\u00e9sormais toutes par @motoactive.ch. L\u2019entreprise conserve son si\u00e8ge \u00e0 l&rsquo;adresse actuelle, \u00e0 savoir la Eystrasse 34 \u00e0 3454 Sumiswald, Suisse.<\/p>\n<p><strong>Une nouvelle strat\u00e9gie en mati\u00e8re de gammes de produits<\/strong><\/p>\n<p>Par la suite, l\u2019\u00e9quipe dirigeante a r\u00e9orient\u00e9 sa strat\u00e9gie en mati\u00e8re d\u2019assortiment et a ainsi affin\u00e9 son profil de prestataire de marques sp\u00e9cialis\u00e9. Aujourd\u2019hui, sa gamme principale propose un large \u00e9ventail d\u2019\u00e9quipements destin\u00e9s aux motardes et aux motards ainsi qu&rsquo;un portefolio attractif de produits techniques et d\u2019accessoires hauts de gamme. La marque maison \u00ab moto eleven \u00bb se compose de v\u00eatements, de casques et d&rsquo;accessoires techniques et se positionne dans le segment moyen de gamme.<\/p>\n<p><strong>Avec son flair pour anticiper les tendances et les besoins sp\u00e9cifiques de la client\u00e8le,<\/strong> l\u2019\u00e9quipe de motoactive gmbh conjugue des marques leader et des marques en croissance au sein d\u2019un assortiment parfaitement adapt\u00e9 \u00e0 l&rsquo;\u00e9volution du march\u00e9. motoactive gmbH se concentre sur des marques ayant une forte identit\u00e9 et convenant au style de vie individuel de passionn\u00e9s qui pratiquent la moto soit pour le plaisir, soit avec des ambitions sportives.<\/p>\n<figure id=\"attachment_7908\" aria-describedby=\"caption-attachment-7908\" style=\"width: 390px\" class=\"wp-caption alignright\"><a href=\"http:\/\/scootertime.ch\/fr\/freidig-moto-active-sappelle-desormais-motoactive-gmbh\/motoactive-gmbh_hans-felder_geschaftsleiter_direct-eur-general\/\" rel=\"attachment wp-att-7908\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7908\" src=\"https:\/\/scootertime.ch\/wp-content\/uploads\/2022\/08\/motoactive-gmbh_Hans-Felder_Gesch\u00e4ftsleiter_Direct-eur-g\u00e9n\u00e9ral.jpg\" alt=\"motoactive-gmbh_Hans-Felder_Gesch\u00e4ftsleiter_Direct eur-g\u00e9n\u00e9ral\" width=\"400\" height=\"400\" \/><\/a><figcaption id=\"caption-attachment-7908\" class=\"wp-caption-text\">motoactive-gmbh Hans Felder Directeur-g\u00e9n\u00e9ral<\/figcaption><\/figure>\n<p><strong>Hans Felder, directeur g\u00e9n\u00e9ral de motoactive gmbh,<\/strong> d\u00e9clare en r\u00e9sum\u00e9 : <em>\u00ab Bien que nous disposions d\u2019une nouvelle raison sociale, nous restons toujours la m\u00eame \u00e9quipe engag\u00e9e et poursuivant le m\u00eame objectif : avec nos marques exclusives destin\u00e9es \u00e0 \u00e9quiper aussi bien le pilote que sa moto, nous voulons marquer des points aupr\u00e8s de notre client\u00e8le finale gr\u00e2ce \u00e0 l\u2019individualit\u00e9, au design, \u00e0 la fonctionnalit\u00e9 et \u00e0 la qualit\u00e9<\/em><em>. Nous voulons continuer \u00e0 \u00eatre per\u00e7u comme un partenaire fiable aupr\u00e8s des commerces sp\u00e9cialis\u00e9s en offrant des conseils personnalis\u00e9s et comp\u00e9tents et en nous appuyant sur une grande disponibilit\u00e9 des articles et une livraison rapide. \u00bb<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DEPUIS SA REPRISE PAR HOSTETTLER GROUP EN 2019, CETTE ENTREPRISE ACTIVE DANS\u2026<\/p>\n","protected":false},"author":1,"featured_media":7908,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"class_list":["post-7907","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Freidig Moto-Active s\u2019appelle d\u00e9sormais motoactive gmbh - Scootertime<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scootertime.ch\/fr\/freidig-moto-active-sappelle-desormais-motoactive-gmbh\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Freidig Moto-Active s\u2019appelle d\u00e9sormais motoactive gmbh - Scootertime\" \/>\n<meta property=\"og:description\" content=\"DEPUIS SA REPRISE PAR HOSTETTLER GROUP EN 2019, CETTE ENTREPRISE ACTIVE DANS\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/scootertime.ch\/fr\/freidig-moto-active-sappelle-desormais-motoactive-gmbh\/\" \/>\n<meta property=\"og:site_name\" content=\"Scootertime\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-24T10:07:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-25T12:05:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/scootertime.ch\/wp-content\/uploads\/2022\/08\/motoactive-gmbh_Hans-Felder_Gesch\u00e4ftsleiter_Direct-eur-g\u00e9n\u00e9ral-e1661427550646.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"399\" \/>\n\t<meta property=\"og:image:height\" content=\"281\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Red. 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